A big portion of market research is dedicated to understanding consumer frustrations and pain points, and one can’t help but empathize when coming across such ...
by : Admin January 1Millennials are a force to be reckoned with. Accounting for a hefty sixty-four percent of the total population of Pakistan, the nation is witnessing its highest percentage of young people ever recorded in its history. They are a tough-minded, resilient ...
Women are playing their part not only in the nurturing of nations but also as the work force needed to uplift the economic position of a country. Pakistan has produced some inspiring women entrepreneurs who have changed ...
The fashion and apparel industry in Pakistan is experiencing accelerated growth and youth which comprise approximately 32 percent of Pakistan’s population appear to be the guiding force behind it. In recent years, the apparel sector has witnessed entry of some ...
As their name suggests Microfinance banks are financial institutions, which extend small amounts of loans to poor people. Microfinance banks were established as a result of the prevailing needs of the society and to help out the poor gain access ...
Since the arrival of internet business world has been changed significantly. The Internet has enabled the consumers to interact with different businesses by one click. Online shopping is an emerging phenomena in Pakistan and day by day it is strengthening ...
Micro and small entrepreneurs play an important role in the economy of a country; activating and stimulating all economic activities. The economic success of any country depends on the opportunity, encouragement and rewards provided to these entrepreneurs. Like all other countries, ...
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